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After years of potential warning signs, on March 14, 2024, the Federal Trade Commission filed an enforcement action against two entities selling antivirus software to consumers through online and telemarketing sales. We have taken measures. According to the FTC’s complaint, the entities Restoro Cyprus Limited and Reimage Cyprus Limited, over several years, have been subject to excessive chargebacks on purchases, numerous complaints from consumers directly against the entities, and consumer complaints against vendors, communications service providers, and others. The company had received various indirect complaints from people.
These entities allegedly used marketing pop-ups that deceptively suggested that consumers’ computers were infected with a virus or other “problem” that needed to be fixed. The complaint alleges that after consumers completed the free scan, they were encouraged to purchase software to “fix” their computers. Telemarketers, through remote access to a computer, can show consumers periodic “alerts” on the Windows Event Viewer or virus scans from other computers to prevent them from purchasing software packages or technicians. It is said that he led them to the support of Under the proposed order, which must be approved by the court, each company would have to pay a $26 million fine and be prohibited from making deceptive telemarketing or misrepresentations about computer security or performance issues.
Creating an accurate, non-deceptive marketing plan and call script is a necessary first step for any business. While the types of misrepresentations at issue here may not be relevant to many telemarketers, this enforcement action shows that comprehensive monitoring and monitoring programs are This is a good reminder to all telemarketers that it can help detect acts and practices early. Monitoring consumer complaints, chargebacks, and indirect complaints can uncover potential areas of customer disruption that can ultimately lead to litigation and regulatory risk.
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