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SOCi’s advanced integration capabilities and AI-powered solutions help deliver hyper-personalized retail customer experiences at scale
san diego, March 26, 2024 /PRNewswire/ — SOCi Co., Ltd.CoMarketing Cloud for multi-location businesses today announced that it is the new platform for Batteries Plus, the nation’s largest specialty battery brand committed to powering people’s lives. Omnichannel retailers leverage the SOCi platform and its AI-powered products to deliver relevant, personalized communications and website experiences, increase local search visibility, and improve conversion rates. , increasing customer lifetime value.
Batteries Plus needed an integrated platform that leverages technologies like AI and ML to provide a roadmap for continued investment in more advanced capabilities and products, while understanding the unique challenges of the franchise model. did.
“In addition to providing a best-in-class platform, SOCi has committed the time and resources to understanding our business, the challenges we face, and the growth opportunities we want to leverage to benefit our franchise owners. They have been very flexible in making sure the solutions we have put in place are right for us and we appreciate the partnership philosophy that truly sets us apart. We are doing so.” Derek Detember, Chief Marketing and Merchandising Officer of Batteries Plus. “SOCi’s platform meets all of our requirements while unlocking several capabilities that we believe will help improve the overall customer experience. We have evidence of their performance in the industry, giving us confidence that they will raise the bar for us online.” They are driving new traffic to our locations. ”
Batteries Plus is particularly expected to be used. Genius review When it came to generating review responses, dealing with the high volume of reviews received at each location was a major challenge in making each response personal and unique. With Genius Reviews, Batteries Plus can focus on reviewing and approving AI-generated responses to ensure they are on-brand, rather than spending countless hours developing custom responses from scratch. , now you can make sure it’s personalized and locally relevant.
“AI and ML are making marketing solutions smarter, reducing the time spent generating responses and freeing up efforts to focus on other things, increasing efficiency and scalability,” Detenber said. says.
In addition to Genius Reviews, Batteries Plus will integrate its digital marketing technology stack and utilize the SOCi platform to manage its locations. social media channels, Advertising and boosting strategies, online business listingand local page.
“For many franchisors, running a successful store requires a significant commitment of local franchisees’ time,” he said. ben brownlee, Chief Customer Officer at SOCi. “By managing digital marketing strategies all in one place through SOCi, the Batteries Plus corporate team can reduce local efforts for franchisees, allowing them to focus on running and growing their businesses. Become.”
To learn more about how SOCi helps retail brands like Batteries Plus drive industry-leading results through our AI-powered platform, please visit: www.meetsoci.com/genius.
About SOCi
SOCi is the leading CoMarketing Cloud for multi-location companies. We help nearly 1,000 brands, including Ford, Ace Hardware, Jersey Mike’s, and Kumon, automate and scale their marketing efforts everywhere and across digital channels. Through the use of best-in-class generative AI and machine learning, the SOCi Genius platform automates your most critical workflows at scale while providing actionable insights and recommendations for multi-location enterprises. SOCi enables businesses to protect their online reputation while strengthening their digital presence across local search and social pages, driving increased customer engagement and market-leading results. To learn more about how SOCi can help drive localized marketing success, please visit: www.meetsoci.com Or send us a message here [email protected].
About Battery Plus
Batteries Plus was founded in 1988 and is headquartered in heartland wisconsinis a leading omnichannel retailer of batteries, specialty light bulbs, and phone repair services for direct-to-consumer and commercial channels. This retailer also offers key programming, replacement, and disconnection services. Through its nationwide store network, the company offers a differentiated value proposition of unmatched product selection, inventory availability and customer service. Batteries Plus owners Freeman Spogliis a private equity firm based in . Los Angeles and new york city. To learn more about Batteries Plus products and services, and to find a Batteries Plus retailer near you, visit the following website: https://www.batteryplus.com. To learn more about franchise opportunities, please visit: https://www.batteriesplusfranchise.com.
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