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Local florists, including Black and Blossomed, are in full swing this Valentine’s Day. I’ve spent the past week preparing for today at a Black-owned business in Denver. This included preparing over 100 flower orders and delivering nearly a dozen flowers.
Dr. Bree Jones-Coplin owns the store, which she says is one of three black-owned flower shops in Colorado. She started the business from her home in 2020.
“I was applying for a doctoral program and throughout the pandemic I was having major mental health concerns and just felt unmotivated,” Jones-Coplin said.
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During that time, she found a new hobby: arranging flowers. She started going to farmers markets and making arrangements around her house. Later, her husband bought her a floral qualification class.
“They taught me how to start a flower business and all that stuff, so I was like, ‘A side hustle with flowers shouldn’t be that hard.’ I was like, ‘Let’s give it a try.'” Jones said. Coplin said.
We opened a physical store in 2023. Her business name is intentional and represents Black people thriving and trusting their own journeys.
“I went from being in survival mode trying to get my PhD and trying to work hard to step into a creative venture that I didn’t know whether it would make money or not, and that made me happy.” Jones-Coplin said. “That’s how this business was born. Through the pandemic, self-care, and my own efforts, here we are.”
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Inside the store, souvenirs of “Flowers for Culture” are lined up. In addition, three murals of black people are painted on him.
As a business owner, she realized that the most important thing was to pay it forward and represent others in the Black community.
“Not everyone has the experience of loving Go and being immersed in their own community. People who are similar to you have similar values to you,” Jones-Coplin said. Told.
Jones-Coplin, who has a background in sports and clinical psychology, also serves as a professor at the University of Denver and the Broncos. She now hopes to motivate others by sharing her own story of how she made a difference in her own life.
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“I think Black people, especially in my family and community, never give themselves the opportunity to be creative and do things that actually fulfill them,” Jones-Coplin said. “If you can get someone to believe in themselves and take a leap of faith and understand that anything is possible for them too, then you no longer have to limit yourself.”
Valentine’s Day is typically the second busiest day of the year after Mother’s Day. Jones-Koplin said she and her staff processed more than 1,500 flower stems before the day.
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