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Aviation Landline™, The Challenger Communications brand today launches a new weekly parody podcast series, “Diary of a Local Entrepreneur.” A parody of “Diary of a CEO,” this video podcast features hapless and flawed founder Paul interviewing other local entrepreneurs while unwittingly revealing his own struggles. is included.
dirty jackis a creative agency that creates attention-grabbing video ads, developed and filmed the series, and first introduced the character Paul in an online video for Air Landline™ in 2021. The character quickly gained a following, pushing the brand to over 15,000 followers across his Facebook and accounts. On Instagram, Meta also has videos where he has over 1,600,000 engagements across his platform.
“We wanted to take a very complex and frankly quite dry topic and make it fun and easy to understand.” Air Landline™ Founder Ash Miri said: “I originally came to Dirty Jack with some rough ideas, and they really took it and ran with it. They cast Alex Heath-Clarke. He created a wonderfully flawed and relatable character and made Paul what he is.”
Air Landline™ provides professional landline telephone numbers for businesses and individuals using local numbers. No app or landline required as calls are forwarded to your mobile number. This ensures high-quality calls as users are not dependent on an internet/4G/5G connection, and features such as call recording are also available at no extra charge.
The new parody series is an adaptation of Steven Bartlett’s flagship podcast, featuring Air Landline’s Paul as a hilarious, messy and outrageous business founder, sharing his own struggles with Air Landline’s viewers. ™ also provides valuable insight into its services and features. The “Pilot” episode, released in November, had 168,000 views.
Paul’s slapstick comedy and boundary-pushing jokes have earned him quite a fan following. As an extension of the creative concept, Paul’s impersonator website (https://hothunkyginger4u.co.uk) has been published, with his Air Landline™ number corresponding to Paul’s services from “movers” to “strippers” is published. When contacted, users hear a pre-recorded celebrity impersonation. The site also texts back a link to the Air Landline™ YouTube channel, further showcasing some of his Air Landline features such as Welcome His message, hold music, and voicemail.
Hayden Brown, agency owner and videographer at Dirty Jack, added: “Eighty percent of entrepreneurial culture doesn’t reflect at all what it’s really like to run a business. It’s hard, it’s messy, and there’s a lot of comedy in it. Comedic stories we tell in advertising. is very different from what other agencies produce and can really help reduce the “ad fatigue” often seen on social media platforms like Facebook.
In a new podcast series, Paul interviews local business owners (played by actors) such as property managers, salon owners, plumbers, and e-commerce managers, providing a comedic and insightful look into the entrepreneurial world from a local perspective. I will introduce it from a rich perspective. A listener can expect to have fun while learning a thing or two from the shared experience. Videos will be published weekly as audio through our website, YouTube, and podcast channel. [such as iTunes].
Millie continued: “The feedback we received from our viewers on our video content was a major inspiration for us to embark on this project. The consistent and active engagement from our viewers created a new format for Paul and expanded the scope of our work. We are excited to introduce this new content to our viewers and beyond.”
“We have had a great relationship with Ash over the years.” Brown added. “His open-minded approach allowed us to experiment, which yielded great results.”
Air Landline™ was founded in 2019 by Ash Miri. Dirty Jack was founded in his 2020 and began collaborating with Air Landline the following year. The agency creates videos for “brave entrepreneurs to connect with people.”
To watch the latest Diary of a Local Entrepreneur episode, visit www.airlandline.co.uk/podcasts.
sauce: dirty jack
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