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AUSTIN, Texas — Epicor, an enterprise software company expected to generate more than $1 billion in annual revenue in 2022, has transferred its U.S. PR operations to Big Valley Marketing.
Epicor recognized Big Valley as a U.S. PR agency following a competitive review that began last September. Ogilvy was a modern day shop.
Big Valley says it will drive Epicor’s U.S. business through increased market visibility, thought leadership and influencer engagement, while also differentiating the company and its products from major competitors such as Oracle Netsuite and Microsoft Dynamics. I am on a mission. Another goal is to strengthen relationships with prominent technology reporters.
“We are excited to partner with Big Valley Marketing as we aim to further differentiate Epicor as a fast-growing innovator in enterprise software,” said Aaron Masterson, Global Head of Corporate Communications for the company. “There is,” he said. “Big Valley’s deep technology expertise will be invaluable in maximizing the value Epicor brings to customers across a variety of industries, incorporating powerful technologies from cloud computing and business intelligence to AI. is important.”
Based in Austin, Texas, Epicor specializes in creating enterprise software tailored to specific industries such as automotive, building supplies, distribution, manufacturing, and retail. The company has offices in the United Kingdom, United Arab Emirates, India, Mexico, Hong Kong and Australia, and has more than 4,500 employees worldwide.
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