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The agency was recognized for excellence in marketing and communications capping a year of growth for the company. (Photo courtesy of Paul Castle Photography)
ALBANY, N.Y. — The Martin Group recognized the company’s efforts over the past year with a total of 12 awards at the recent 2023 Capital Region MARCOM Awards Ceremony.
According to a press release, the wide range of award winners exemplify the superior integrated communications and marketing services Martin Group provides within the region and beyond.
The MARCOM Awards recognize the best in marketing and communications, recognizing the hard work, creativity and brainpower behind each project. His MARCOM Awards, co-sponsored by the American Marketing Association and local chapters of the Public Relations Society of America, have become one of the region’s most respected industry competitions, with each entry viewed and judged by peers from across the country.
The Martin Group won 12 awards and was nominated for 21 finalists. This was the most organizations in this year’s competition.
The award-winning projects demonstrate the agency’s ability to deliver creative excellence and superior results for clients across a range of key services including digital marketing, creative services, public relations, public relations and content creation.
“This has been a year of growth for the agency, and we’re thrilled to see our team’s hard work recognized,” Jennifer Hunold, general manager of Martin Group’s Capital Region office, said in a release. ” he said. “In recent months, we have opened a new office, acquired creative firm Spiral Design Studio, and welcomed new team members.
“The momentum we have built in this region would not have been possible without our influential clients and our talented team. We are very pleased to see the positive response from our industry peers and I We are grateful to the MARCOM judges for considering our work.”
Winners include:
• Influencer marketing for Albany FireWolves digital media campaigns.
• New Era Cap NFL Sideline Collection for National Fuel Climate Act Campaign, New Era Cap’s 59FIFTY Day, Integrated Marketing Campaign.
• NFL: Expanding thought leadership in flag football and Western Governors University, explaining and addressing educational barriers in public relations campaigns.
• Martin Group is relocating its media relations (regional, commercial) offices in the Capital Region.
• Martin Group provides high-level media training and moderator coaching to major clients, FuzeHub and New York State Legislators.
• Media Manufacturing Thought Leader (Regional, Non-Profit).
• Cantera: Launching WNY’s first cannabis e-commerce platform and delivery service, Spartan launches Unbreakable Pass for media relations (in-state and out-of-state).
• First Amendment Museum Print Publication Fundraising Brochure
Other finalists include:
• Wallace-Turner Law: Leveraging the expertise of legal partners to support market adoption, the New York State PA Association leverages digital to influence state policy for digital media campaigns.
• Austin Air Systems: New York Clean Air Educators and Greenlight Network: Maximize storytelling opportunities across New York State for public information campaigns.
• Affordable New York homeowners win the biggest issue in the 2023 New York State Legislature and New York State PA Association Public/Government Affairs Campaign for New York State Political Influence.
• Chautauqua Institute: “Embracing the Best of Humanity in the Impact of Hate” for media relations (regional, non-profit).
• WGU, KFC Foundation, and Phillips Lytle LLP to help more New Yorkers access education: Talent-driven growth in the media law industry (statewide and beyond)
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