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Naturipe Farms has hired Ashley Finster as its new Vice President of Marketing. Finster is a marketing expert with nearly 30 years of management experience. Her experience spans management consulting as well as senior marketing positions in various consumer products and agricultural organizations. As vice president of marketing, Mr. Finster will lead Naturipe Farms’ marketing, communications and digital strategy.
“I’m excited to lead the marketing team and look forward to sharing all the great things we’re doing,” Finster said. “I joined Naturipe because we share many common values, including innovation, creativity, and a commitment to keeping the customer in mind. We are passionate about the company’s mission to
Finster has a proven track record of bringing brands to the forefront, building relationships with retailers and media stakeholders, and leveraging data-driven findings to drive revenue. Previously, Finster served as Chief Marketing Officer at SunFed Ranch, where she managed marketing, advertising, product development, category management and creative production of his assets, contributing to significant retail and revenue growth. She has also held roles at Treasury Wine Estates, California Olive Ranch, Wonderful Citrus, and The Wonderful Company. In addition to her consumer business experience, Finster has provided strategic advice as a consultant to Deloitte and through her contract work.
“We are excited to welcome Ashley to our team,” said Jim Roberts, President of Sales. “Ashley takes an analytical, customer-focused marketing approach that will greatly benefit our marketing efforts as well as our brand development and expansion goals. She has extensive experience working with major brands. We look forward to seeing how she will work with us.”We look forward to seeing how she works with us.” Achieve your goals against others. ”
Finster wants to further develop the company’s strategic marketing plan and expand its reach. Finster will report to Roberts. She received her MBA from Northwestern University’s Kellogg School of Management and is based in the Salinas, California, office.
For more information:
Naturipe Farms
Phone: +1 (239) 591-1664
info@naturipefars.com
https://www.naturipefarms.com/
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