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Aleeia Abraham is known for her prowess as a digital marketer and social organizer, with a multi-faceted practice based in Queens, New York. Her primary mission is to elevate, nurture, and support all-Black emerging creators, businesses, and brands.
At the forefront of her impactful efforts is the creation of The BlaQue Resource Network (BRN), a vibrant collective of more than 30,000 Black residents in Queens. Founded in 2019, her BRN began life as her Facebook group, but has since transformed into an important foundation supporting a wide membership. She has nine other people helping her manage the group.
“I decided to create this group on Facebook because I felt there was a need for information to reach the black community in Queens as quickly as possible.I also wanted to connect black consumers who want to shop black and Because we also realized that there was a disconnect with Black consumers who find themselves owning their own businesses to spend their money.”
This dedicated network connects Black businesses and communities around the pillars of health and wellness, education, civic engagement, and local economic growth. This passionate group is a catalyst for positive change in Queens, fostering connections and opportunities for its members.
Aleeia’s entrepreneurial spirit has led her to expand her footprint with initiatives such as BlaQue NY, BlaQue Community Cares, BlaQue Label Apparel, and BlaQue Vending Co.
During the pandemic, the group has emerged as champions for a variety of causes, making a huge impact on the lives of thousands of families. Their outstanding initiative, a mobile food pantry that distributes fresh food, received widespread attention and provided a lifeline to those facing food insecurity. They reached out to farms through their network of partners to source the produce they needed for their altruistic efforts.
“So we moved to different areas in southeast Queens and were able to distribute to 1,000 families each week for 20 weeks. During that time, it wasn’t a food insecurity issue, it was an access issue because there was nothing in the grocery stores. It didn’t matter if you had $25 or a million dollars…there was nothing to buy.”
Through their “Cashmob” initiative, they actively support Black businesses that are at risk of going out of business or are just starting out.
“We started it by going up Merrick Boulevard. We tried our best to sell out all the black-owned businesses, and now we’re doing it all over the place. So we recently , we went to a black-owned arcade in Hollis where they bring hundreds of people in and try to sell them out…Business reports that business has significantly improved after our visit. …Many companies have recorded revenues of well over $100,000, and we’ve had several companies make this kind of money just by participating through community service and posting in Facebook groups.”
Black Resource Network will be hosting a science and career expo at York University on March 23 for students ages 10 to 16. The event will feature 30 exhibits and provide an opportunity for students to research careers in science and discuss them with experts from the Queen’s community.
Aleeia’s outstanding service and contributions have garnered attention. In 2020, Queens Borough President Sharon Lee proclaimed August 10th as Black Resource Network Day in Queens as a testament to Aleya’s remarkable efforts in community building. Additionally, Aleya was named one of Queens’ 100 Most Influential Girlfriends by City & State Magazine in 2021, cementing her influence on the borough’s landscape.
Her commitment to community and entrepreneurship reached new heights at the February 2022 Black History Month Celebration where she was recognized by Queens District Attorney Melinda Katz.
Looking to the future, Aleeia plans to add another accomplishment to her list with the upcoming publication of a book on how to register a business in Queens, New York. Scheduled for publication in winter 2024, the book will be a valuable resource for aspiring entrepreneurs navigating the Queens business environment.
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