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In the fast-paced and rapidly evolving space of cloud computing, ServiceNow has emerged as a pioneer, especially as “the era of one-size-fits-all cloud solutions is giving way to more cloud solutions.” is reshaping today’s workflow landscape. A customized, dynamic approach that combines public and private clouds.” forbes.
Founded by Fred Luddy in 2004, ServiceNow has experienced consistent revenue growth, reporting full-year 2022 total revenue of $7.2 billion.
Approximately 8,000 enterprise customers worldwide, approximately 85% of which are Fortune 500 companies, rely on ServiceNow’s digital business platform to optimize productivity, reduce costs, and increase resiliency by streamlining IT operations. It’s increasing. The goal is “better business outcomes.”
ServiceNow’s philosophy revolves around transforming traditional processes to enhance efficiency, productivity, and innovation. But unlike many other platforms, ServiceNow is focused on sustainability.
At the forefront of the company’s ESG (environmental, social, governance) and financial strategy is Edua Lena Dickerson, vice president of ESG and financial strategy, who joined ServiceNow in 2020 as chief of staff to the CFO. Dickerson brings to the company his extensive experience in the relationship between finance and sustainable business practices. She previously held positions at prominent sustainability-focused organizations such as YouTube, Google, and Alphabet, where she was able to gain insight into the intersection of finance and her ESG goals. .
“With the planet at stake, ServiceNow is driving ESG strategies across the enterprise,” Dickerson said. She is “creating a culture and employee experience focused on short- and long-term actions.”
Sustainability mission, initiatives and achievements
ServiceNow’s sustainability efforts are deeply rooted in its mission to “make the world work better for people,” Dickerson said. “Our people strategy is our business strategy. Similarly, our sustainability strategy is very much part of our business strategy. It is embedded in everything we do. Members of the system are also driven to connect with this purpose, to make a difference. It’s important to our customers, partners and employees. It’s important to all of us and it’s very integrated. ”
Dickerson emphasizes: “ESG is everyone’s job. Everyone has a role in it, and everyone needs to understand how their role ties into it.” According to Dickerson, ESG is about value. It not only adds security, but also “protects the business infrastructure.”
According to Dickerson, this consolidation coincides with the growing global stakes for companies to incorporate purpose-driven practices into their financial operations. Therefore, at first, it may seem strange to find a vice president, both She predicts that if finance and sustainability are managed under one office, we will become accustomed to that trend.
“I definitely think that over the next two to three years, more and more financial professionals will lean towards the financial industry. [sustainability] Being able to talk about the value that a space creates, whether it’s from a control perspective or from an impact perspective. And for us, that’s even more driving the top line. ”
Dickerson said ServiceNow measures such impact by how it helps customers make an impact in their respective areas. For example, we launched an initiative to help businesses measure, analyze and reduce their carbon footprint and drive sustainable operations. Its platform also includes solutions for managing sustainability reporting, tracking social impact, and promoting ethical supply chain practices.
Governance and transparency
Mr. Dickerson uses his background as a “recovering auditor and accountant” to emphasize the importance of governance in the operations of the firm and its clients. She emphasizes governance as “the number one thing when it comes to things.”
Dickerson argues that “governance is essential from the perspective of transparency, trust, and information disclosure.” So, inevitably, it’s “of paramount importance to all of us and very specific to who ServiceNow is.”
This is necessary as the company proactively responds to increasing demands from customers for sustainability initiatives. “We receive hundreds of requests for information, and our customers know how important this is to them,” Dickerson said. In fact, conversations and contract negotiations with clients have recently become much more aligned around sustainability. Of the inquiries the company receives from stakeholders, “50 percent are about governance,” Dickerson reports.
The company’s commitment to sustainability is evident in ServiceNow’s 2023 EcoVadis rating score. The company earned a Gold Badge for a strong management system that addresses sustainability standards, ranking above the 95th percentile.
A digital platform that drives real-world sustainability
In addition to emphasizing the relationship between finance and sustainability, ServiceNow’s philosophy and strategy emphasizes that the digital platform is focused on sustainable IT, and that Chief Information Officers (CIOs) We enable companies to play an important role in their respective sustainability efforts. Again, the aim is to fully and seamlessly integrate sustainability between all stakeholders of the organization and its partners.
Traditional hybrid, multicloud and serverless solutions for both public and private clouds require ServiceNow to “focus on CIO empowerment, sustainable IT ideas and their roles,” Dickerson said. says Mr. In some ways, it’s becoming a technology company. ” As such, the platform continues to improve its various integration models for risk management, strategic portfolio management, and employee workflow. It’s all about “providing clients with the tools to turn ESG goals into measurable actions.”
ServiceNow has set bold goals, including reaching 20 million lives by 2030 through our social impact efforts. “We think we’ll do just that, and hopefully do more than that,” Dickerson said. The company aims to connect governance, management, value creation and return on investment and infuse them with his ESG-driven perspective both internally and with clients.
As the company continues to further integrate purpose into its operations, it will set an example for companies looking to embed sustainability as a core aspect of their strategy. Looking ahead, ServiceNow is poised to drive further innovation in his ESG space and contribute to a future where business and sustainability go hand in hand.
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