Who was Paula Sunshine?Beloved Independence Blue Cross marketing executive dies at 67

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Paula Sunshine, senior vice president and chief marketing officer at Independence Blue Cross, a health insurance company based in Philadelphia, Pennsylvania, reportedly passed away on February 3, 2024. . She was 67 years old.

The cause of death remains unknown, but Paula Sunshine’s death was confirmed by her family in an obituary on the Goldstein Funeral Home website. Sunshine’s funeral service, announced in her obituary, will be held on Monday, February 5, 2024 at 10:30 a.m. at Adas Israel Congregation, Highland Avenue, Merion Station, Pennsylvania.

The note also asked people to donate in her memory to Jewish Family and Children’s Services or the Brighter Horizon Foundation.

Community mourns the loss of beloved Independence Blue Cross Marketing Director Paula Sunshine

The community is mourning the loss of beloved Independent Blue Cross Marketing Director Paula Sunshine, who reportedly passed away over the weekend. Ms. Sunshine, who earned a bachelor’s degree in mathematics from Emory University and her MBA from the Wharton School in Pennsylvania, joined health insurance company Independence Blue Her Cross in 2007.

According to her LinkedIn, prior to working at Independent, she was a senior vice president at MBNA Bank. Ms. Sunshine retired as senior vice president of the company in 2006 after MBNA was acquired by Bank of America. In 2013, she was selected to speak at the Pennsylvania Women’s Conference.

Sunshine was appointed by Gov. Tom Wolf in 2019 as a member of the newly created Pennsylvania Health Insurance Exchange, according to a press release from Independence. The commission was established to coordinate and maintain a “competitive state-based marketplace for individual consumers to enroll in health insurance plans.” At the time, Independence CEO Dan Hilferty said:

“Paula is a well-rounded and experienced voice in the consumer marketplace. Her knowledge, combined with her deep understanding of customer experience, puts her in a strong position to help lead the new agency to a successful federal transition. there is.”

Paula Sunshine was married to Bob Kagan for 40 years, and the couple raised four children together, according to her obituary posted on the Goldstein Funeral Home website. Following the announcement of her passing, several people took to the comments to express their shock.

Post condolences (Image via Goldstein Funeral Home)

They also noted Sunshine’s fierce intelligence and innate kindness. Her friend Colette Mburatnyi wrote:

“Paula is a wonderful person. Professional, very smart and kind. Your presence will be greatly missed.”

Another friend, Barbara Shea Eason, who had known Sunshine since childhood, wrote:

“My condolences go out to the Sunshine and Kagan families. I knew Paula since elementary school and Girl Scouts and we lived in the same neighborhood. May her memory be a blessing. ”

Sunshine is survived by her husband Bob, four children, Micah Kagan, Sarah Kagan, Isaac Kagan, and Eli Kagan, and two grandchildren.