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Every entrepreneur has experienced the hustle culture, the idea that every waking moment must be focused on building and improving the business. Riding your bike alone can easily blur the line between work and life, which can quickly lead to burnout. But post-pandemic, people are finding ways to reprioritize work and feel more productive.
Re-evaluate the grind
The rise of Silicon Valley’s high-tech companies in the late 1990s and early 2000s has been cited as a major reason for the glorification of “harsh conditions.” Staying up all night and staying connected was my way of showing how passionate I was about my work.
Entrepreneurs are known for being passionate about their work and dedicated to making the most of their time, but the pandemic has delayed everything. The forced shutdown has given everyone time to reconsider how they want to approach work going forward.
Numerous studies have shown that employees are willing to take a pay cut in exchange for a better work-life balance. Flexible schedules, remote working, and other customized perks and benefits are all part of the mainstream. This kind of freedom is a world that entrepreneurs are all too familiar with, but may have forgotten during the company’s growth stages.
It’s good to remember that you don’t have to fill your schedule to achieve your goals. And growth doesn’t necessarily mean slowing down. It’s about being intentional about what works and what doesn’t to optimize your time. As entrepreneurs and the workforce as a whole continue to evolve beyond the hustle culture and realize what it feels like to be more balanced, we are moving forward while transitioning into this stage of growth. Here are some ways to feel that way.
Related: 5 Goal Setting Strategies to Drive Success
1. Budget your time
Similar to your financial budget, look at your overall work time and assess where you spend the most time. How much is allocated to administrative tasks? How much does it cost to book a meeting? And more importantly, where is the space that can be freed up?
By taking a closer look at where your time is being spent, it becomes easier to identify areas that need improvement. For example, entrepreneurs in growth mode may be ready to turn to virtual assistants or professional services to ease the burden. You can take your business to the next level by hiring someone to handle your emails, track projects, and help with content management and social media.
Start small by outsourcing a few allotted hours per week and add on as needed. Letting go of control as an entrepreneur is a big step, but to grow, it’s best to get help when you can. Delegating certain responsibilities gives you more time to focus on strategy and next steps, so you don’t get stuck in the same work pattern.
Related: How to achieve all your financial and career goals
2. Prioritize your health
For entrepreneurs, taking time off sick is virtually unheard of because there’s no one to replace you while you’re out and about. That’s why daily health management is important.
Hustle culture has led us to believe that work takes precedence over sleep, eating, and exercise. Using caffeine and adrenaline to jumpstart your system is not a long-term strategy. Practicing self-care basics like daily exercise, quality sleep, and proper nutrition and hydration (including drinking water) may not seem like much fun, but it’s what makes a difference.
These healthy habits will help you think more clearly and function more effectively. These are often the first things you should do instead of work. When, in fact, they are what you need most to get the job done.
Growth mode requires you to break out of a scarcity mindset that requires you to work around the clock. Instead, in addition to short-term wins, focus on long-term goals that take care of your health above all else. Put it into your schedule and think of it as an investment in your work life.
Related: 3 Daily Habits to Protect Your Mental Health
3. Find new ways to expand
Even in today’s world of instant gratification, faster isn’t always better. However, in some ways, it may take some effort…but it’s not a forever approach. While this will help you focus and build a good foundation, the next step is to create a process that will make things flow more easily.
As your business grows and scales, some tasks need to be automated. Consider virtual and in-person support, digital tools, and resources to make your life easier. Email, social media, and e-commerce platforms are all part of creating a better workflow.
Hustle isn’t as popular as it once was. That’s because we have the technology to do things differently. That’s what works best for you and allows you to expand creatively and build a more authentic connection with your audience.
Life as an entrepreneur is about adapting. But now the focus is on adapting to what works better for you. Hustle Just because he’s not part of the culture doesn’t mean he’s behind the competition. It’s just a different approach. Collectively, society is entering a phase where quality, personalization, and intent matter. So it’s important to recognize where you need to grow and where you want to grow.
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